Reebok has made its return to Spanish football after signing a new technical sponsorship agreement with Real Valladolid, replacing Kappa as the club’s official kit supplier from the 2026/27 season.
“We are incredibly proud to partner with such an iconic global brand as Reebok, a company with a rich football heritage,” said Real Valladolid president Gabriel Solares.
“From day one, our collaboration has gone beyond the pitch, allowing us to develop an ambitious commercial project that offers our supporters more choice through exclusive collections and limited-edition releases designed specifically for Real Valladolid. Together, we are building a partnership that strengthens the club’s identity and enhances the fan experience,” he added.
The agreement will run for three years, through to the summer of 2029. Financial terms were not disclosed, although Valladolid intends to leverage the partnership to expand its retail business and boost commercial revenue.
For Reebok, the deal marks a return to Spanish football, where the brand enjoyed a successful spell as Atlético Madrid’s kit supplier during the 1990s and early 2000s.
Real Valladolid’s new kits are set to be unveiled later this month ahead of the start of the new season.
Following relegation from LaLiga last season, Valladolid will compete in LaLiga 2 during the 2026/27 campaign.

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